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Meet Sara Moll


I was a Creative Director in the fashion world and like most people, I found myself at a crossroads in my career.  I wanted more - more growth, more exposure, more purpose. I discovered that purpose through wine.

The wine world appeared thirsty for a fresh, creative voice. But like many, I felt like an outsider in an exclusive club so I set out to make the wine conversation more inclusive.

Through this journey, I cultivated a passionate community of winemakers, experts, and industry insiders eager to welcome our members into the wine lifestyle.


To be your travel guide on this wine journey and show you a better way to discover incredible, responsibly-crafted wines.  

To spotlight small producers, tell their stories authentically, and give proper respect to their products by delivering their wine to an audience I know is thirsty for it.

And for the winemakers themselves to directly connect with a community of people appreciating and valuing what they have poured their heart and soul into.

It’s only when you understand what you are drinking that you can truly appreciate and enjoy what’s in your glass. 


I am a Certified Sommelier through the Court of Master Sommeliers and a Certified Specialist of Wine with the Society of Wine Educators. I graduated top of my class from the sommelier training program at the International Culinary Center in NYC.

Vin Social began as a side hustle while I earned experience in the wine industry. I've pounded the streets as an Italian wine rep, sold bottles at a boutique wine shop in Brooklyn, and directed events for a wine shop in Manhattan. 

But most importantly, I am Wife to Bryan and Mom to Cora and Pierre (the Frenchie).